Apple revised its App Store Guidelines after its Worldwide Developer Conference, and has since purged the App Store of a large amount of apps it considers clones, copies, fraudulent apps, along with those considered dead apps, or those which aren’t 64-bit compatible.
The rule Apple is using to justify the removal of potentially hundreds of thousands of these apps is 4.2.6, according to TechCrunch, which targets apps, “created from a commercialized template or app generation service will be rejected.”
There has been some concern this would include apps built using a no-code-needed app creation platform, or Enterprise services that generate multiple apps that will inevitably share features, design, and functionality.
However, it doesn’t affect these apps unless they copy an established template — such as a popular game — or are clones containing money-making scams, or contain links to pirated content. It’s suggested app developers who are concerned their apps may attract negative attention from Apple should create individual accounts and make support system information clear, for each incarnation.
The rule isn’t out to catch anyone out, but to eradicate problem apps from the store that rely on cloning to push ads, scams, and other fraudulent activity.
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